EBOOK:
In this e-book, “Evolving Persona Thinking to Win More Business,” we discuss how to use prospect-level intent data to engage buying groups in target accounts so you can identify and capture real demand, real opportunities, and real buyers by eliminating gaps in your tactical execution.
WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EGUIDE:
In this e-guide, find out how cloud-based apps are helping Iconic Hotels, Singapore Airlines and Seek to speed up digital transformation efforts and streamline IT operations, as well as how the Covid-19 outbreak is spurring more companies to turn to cloud.
EGUIDE:
Enterprise Content Management (ECM) has rapidly evolved as different forms of content have been introduced to the work environment. In this guide, find out how ECM works, why it is so important, the key components and benefits, and what to look for when choosing ECM software.
EGUIDE:
In this e-guide, read more about Citic Pacific Mining's success, the role of the CIO and chief digital officer at GE, and how Australia is planning to develop its digital competencies.
EZINE:
In this week's Computer Weekly, we find out how the world-famous National Geographic magazine is adapting to the digital age and using technology to better engage its audience. We ask what Microsoft's $7.6bn acquisition of GitHub means for the open source community. And our latest buyer's guide looks at developer tools. Read the issue now.
EZINE:
In this week's Computer Weekly, we talk to the BBC about how the UK broadcaster is using data analytics to better understand its viewers and grow its audience. We look at how CERN is using IT automation in its quest to unravel the mysteries of the universe. And we examine the impact of GDPR on cloud storage. Read the issue now.
EGUIDE:
It takes time, money and labour to modernize applications and workflows to use cloud environments. IBM brings a new dimension to cloud adoption with highly integrated solution stacks that can provide a range of typical workflows for business users. In this e-guide, learn how IBM Cloud Paks can help ease some challenges of application modernization.
EGUIDE:
Software as a service has seen a rapid increase in deployment since the pandemic. In this 15-page buyer's guide, Computer Weekly looks at the implications of its vast market, the issues it can cause through IT complexity and how to deal with SaaS governance.
